Pinpointing the Profit Leaks in Your Spokane Trucking Business

A bright red semi-truck with a white trailer is parked in a lot on a clear day, with power lines and buildings in the background.
Written by
Kimberly Glidewell
Updated on
October 19, 2025

Your dispatch board is full. Your trucks are running constantly, moving loads from Spokane out to Moses Lake, up to Sandpoint, and back from Coeur d'Alene. You are, by every visual metric, a busy and successful trucking company.

There is just one problem. You look at your bank account at the end of the month, and the numbers are not moving. Or worse, they are shrinking.

This is one of the most common and frustrating positions for a small fleet owner to be in. You feel like you are just spinning your wheels. You are working harder than ever, managing drivers, dealing with brokers, and putting out fires, but your effort is not turning into profit. You know there must be a leak, but you cannot find it. Is it fuel? Is it maintenance? Are your rates too low?

The truth is, it is probably a combination of several small leaks. The reason you cannot see them is that you are too busy driving the business to look at the diagnostic data.

Profitability in the trucking industry is not about staying busy. It is about understanding your numbers. Let's move beyond the "spinning wheels" feeling and start pinpointing the specific areas where your Inland Northwest operation might be losing money.

The Most Important Number You Aren't Using

Before we can diagnose any leaks, we have to establish a baseline. Many small fleet owners make decisions based on the rate per load. This is a mistake. You must know your all-in Cost Per Mile (CPM).

Your Cost Per Mile is the total cost to run your entire operation, divided by the total number of miles you run. This is not just fuel and a driver. It is everything.

  • Fuel
  • Driver wages and payroll taxes
  • Truck payments
  • Insurance
  • Maintenance and tires
  • Repairs
  • Office rent
  • Dispatch software
  • Trailer rentals
  • Permits and licensing
  • Your own salary

If you add all these costs up for a month and your fleet runs 50,000 miles, your Cost Per Mile is simply Total Costs / 50,000.

Why is this number so critical?

If your all-in CPM is $2.10, any load you accept for $2.05 per mile is a loss. You are paying the customer for the privilege of moving their freight. It does not matter if the load pays $5,000. If it takes you 2,500 miles to run it, you lost $125.

When you do not know this number, you are flying blind. You cannot evaluate a rate. You cannot negotiate effectively. You cannot know if a specific lane is profitable. Your bookkeeping is the tool that calculates this number. Without it, you are just guessing.

With that foundation, let's look for the most common profit leaks.

Leak 1: The Revenue Problem (Rates and Deadhead)

Your business might not be unprofitable because your costs are too high. It might be that your revenue is too low.

This happens in a few ways. The most obvious is accepting cheap freight. In a competitive market like Spokane, it can be tempting to take any load just to keep the trucks moving. This is a trap. Hauling cheap freight still costs you in fuel, in driver pay, and in wear and tear on your equipment. It can often be more profitable to park a truck for a day than to run it at a loss.

The second, more hidden revenue leak is deadhead miles.

Deadhead is any mile you drive without getting paid. It is the drive from your yard to the first pickup. It is the drive from the final drop-off back to Spokane. It is the 50-mile gap between one load's delivery and the next load's pickup.

If your Cost Per Mile is $2.10, every deadhead mile is a $2.10 loss. It adds up with frightening speed. A 100-mile deadhead run just cost you $210 in real money.

Many small fleet owners track deadhead in their heads, but they do not quantify it. You must know your deadhead percentage. Good bookkeeping and dispatch records will show you this. If your trucks run 10,000 miles in a week and 1,500 of those miles were empty, you have a 15% deadhead percentage. You are essentially throwing away 15% of your potential revenue.

Reducing this even a few percentage points by finding better-paying backhauls or triangular routes can be the entire difference between breaking even and being profitable.

Leak 2: The Obvious Drain (Variable Costs)

Variable costs are the expenses that go up and down with how much you run. They are the easiest to see but are often managed poorly.

FuelThis is the largest variable cost and the biggest source of anxiety. You see the prices at the pump every day. But are you managing it?

  • Fuel Cards: Are you using a fuel card program that provides discounts and, more importantly, data?
  • Routing: Are you planning routes to take advantage of lower fuel prices? A slight detour to fuel up in a state or area with lower taxes can save thousands over a year.
  • Idling: Do you know your fleet's average idle time? An idling truck gets zero miles per gallon. It is burning pure profit. Modern telematics can track this, and driver training can correct it.

Maintenance and RepairsThis is the leak that can sink a business overnight. Many fleet owners treat maintenance as a reactive expense. They fix things when they break.

This is the most expensive way to run a trucking company.

An unexpected breakdown is not just a repair bill. It is a tow truck bill. It is a late delivery penalty from the broker. It is the cost of putting your driver in a hotel. It is the lost revenue from the next load you had to cancel.

Preventive Maintenance (PM), on the other hand, is a planned, budgeted cost. You know when it is coming. You can schedule it for a weekend. It is controlled. A business that runs on a PM schedule has lower, more predictable maintenance costs. A business that runs to failure is constantly at the mercy of catastrophic, budget-destroying emergencies.

Your bookkeeping should track maintenance per unit. You may find that one specific truck in your fleet is a "lemon" that is responsible for 40% of your repair bills. Knowing this allows you to make a smart decision to sell that unit, rather than letting it bleed you dry.

Leak 3: The Silent Drain (Fixed Costs and Administration)

These are the leaks that are harder to see because they are just "the cost of doing business." But they can be optimized.

InsuranceTrucking insurance is painfully expensive. But it is not completely out of your control. Your rates are directly tied to your safety scores (CSA) and your claims history.

Investing in safety, reducing accidents, and ensuring your drivers conduct proper pre-trip inspections are not just "compliance" issues. They are financial management. A clean safety record is one of the best ways to lower your fixed costs year after year. You should also be shopping your insurance policy annually to ensure you are not overpaying.

Driver TurnoverHow often are you hiring new drivers? You may not think of this as a profit leak, but the cost to replace a driver is enormous. Consider the expenses:

  • Placing job ads.
  • The time you spend interviewing.
  • Drug testing and background checks.
  • Training and orientation time.
  • Lost productivity as the new driver learns the routes.

A high turnover rate is a sign of a deeper problem, but it is also a massive, hidden financial drain. Paying a good, safe driver a little more is almost always cheaper than constantly replacing mediocre ones.

Poor Cash Flow ManagementThis is the final, invisible leak. Your P&L statement might say you are profitable, but your bank account is empty. How?

The answer is cash flow. You deliver a load today. You pay your driver this Friday. You pay for the fuel today. The broker or shipper, however, might not pay you for 30, 60, or even 90 days.

This gap is where businesses die. You have to float all your expenses for months while waiting to get paid. This often forces owners to use high-interest factoring companies, which take another 2-5% right off the top of your revenue. That 3% factoring fee might be your entire profit margin.

Stronger bookkeeping practices, like immediate invoicing, diligent accounts receivable follow-up, and negotiating better payment terms with customers, can help close this gap.

Stop Guessing and Start Knowing

The feeling of "spinning your wheels" comes from a single source: a lack of good data. You are making critical financial decisions based on your gut and your bank balance.

This is not a sustainable way to run a business. It is a way to create a high-stress, low-paying job for yourself.

The solution is to treat your bookkeeping as the most important tool in your business. It is not something you "catch up on" for your tax preparer in April. It is your diagnostic system.

A proper financial report, designed for a trucking company, will not just show "Revenue" and "Expenses." It will show you:

  • Your all-in Cost Per Mile.
  • Your Revenue Per Mile.
  • Your profit or loss per lane.
  • Your maintenance cost per truck.
  • Your deadhead percentage.
  • Your true cost of using a factoring service.

When you have this information, you stop guessing. You can see the leaks. You can confidently reject a bad load. You can see that a specific driver's idling habits are costing you $400 a month. You can see that your "best" customer is actually your least profitable one because they take 90 days to pay.

You are a logistics professional. You would never send a driver on a 1,000-mile run without a map or a GPS. Stop running your business finances the same way. The first step to fixing your profitability is to get a clear, accurate map of your numbers.